Construction software startup warms up the work site
To celebrate the launch of the new Bridgit software, event teams will visit construction sites throughout downtown Toronto, delivering free pizza lunch to on-site teams.
What: Experiential launch event for Bridgit, a Canadian construction software startup. This is a first for Experiential B2B marketing targeting the construction industry.
Who: Bridgit event team. Female staff in branded hard-hats.
When: Thursday, February 20th, 2014
Where: Various locations throughout downtown Toronto, see schedule for more details and contact Laura Brodie (below) for day-of updates.
10:45am - 11:45am King & Spadina area
12:30pm - 1:15pm Waterfront area
1:45pm - 3:00pm Liberty Village area
Why: In order to develop software that people actually wanted to use on construction sites, we needed to get to know our users extremely well. Bridgit’s co-founders spent the better half of 2013 conducting extensive research on construction sites across Ontario, speaking with site supervisors and project managers and integrating their feedback throughout the entire process.
To celebrate the official launch of Bridgit, the company’s namesake deficiency management platform, we are visiting sites across downtown Toronto to help promote the brand and provide a much appreciated lunchtime treat.
About Bridgit Inc.
Founded in 2012, Bridgit is a Canadian software company focused on developing mobile solutions for the construction industry. Bridgit’s mobile software solutions are used by leading General Contractors, Engineering firms and Developers across North America.